The faux outrage that began over vacuum cleaners has now spread to become a paranoid frightener about any household electrical appliance, while the factual content of the coverage has fallen to more or less zero. This was typified by today’s Express front page, howling “Now Kettles Face EU Ban”, which is totally untrue, as is the sub-heading “Brussels meddlers in another assault on our way of life”.
The article warns “THE British way of life is under fresh threat from the EU as it targets the nation's kettles, toasters and even lawnmowers”, and this, too, is totally untrue. We know this as Full Fact has perused the offering and concluded “Kettles are still not about to be banned by the EU”. But the paper also known as the Daily UKIP cares so little about facts that it just carries on with the deception.
After pausing for a mention of the facts – “A report published by Deloitte and commissioned by the European Commission, the EU's executive body, sets out plans to look at the energy usage of a range of items and whether they could be made more efficient” – and reminding readers “The final decision ... would be taken by the Member States”, the clowns, sorry, pundits are summoned.
These dispense the most extraordinary drivel: Alan Murad of Get Britain Out was typical. “Astonishing ... Luddites ... economic illiteracy” he spews, before spraying his cred up the wall with “most high-wattage devices are often more energy efficient than what they'll be replaced with”. If they were energy efficient, they wouldn’t need to draw all that power. But he then rallies to reel off the usual soundbites.
“The meddling in our affairs by unelected bureaucrats, the relentless stifling of consumer choice, prove the EU have [sic] no democratic credentials to speak of. It is yet another assault on the British way of life”. As it isn’t happening, that would be difficult. But there is a yet more fundamentally stupid pundit on offer, Benny Peiser of the Global Warming Policy Foundation.
You’ll love this: “There is no example in history when any product technology has become more energy efficient and this has led to a decrease in energy usage, in fact the opposite happens”. Hello Benny! See that car of yours? Now look at its 1960s predecessor. That 50 year old technology was lighter – hence it rotted away – but had an engine just as big, if not bigger, than its modern equivalent.
That modern car will accelerate faster, has a faster top speed, is much heavier (rotten EU standards to stop us getting killed by mobile death traps, eh?), and yet it returns better fuel consumption figures. It has, let us not drive this one around the houses for too long, become more energy efficient over time, and this has led to a decrease in energy usage. That Benny Stupid Peiser said never happened.
Totally untrue story backed up by totally batshit pundits. What a load of rubbish.