This week, the authoritarian right-leaning press was once
again mocking actor, comedian and campaigner Russell Brand, such is their fear
of the way in which he cuts through directly to his target audience without the
need to pander to the papers. The ridicule and scorn, though, as so often, failed to tell readers that Brand has just achieved something the print media
could not.
While
the Mail leered “Russell Brand is nothing but a school
bully.... and he ruined my lunch: RBS worker's hilariously cutting riposte to
comedian's bank publicity stunt” and
the Telegraph sniffed airily that
“Russell Brand's film about 'financial
inequality' is largely funded by high net worth City investors who were able to
offset their investment against tax”, ordinary people were not listening.
Why should that be? Ah well. Brand lent his time and energy recently
to publicising the potential plight of the tenants on the New Era Estate in
east London. The development had been sold to US company Westbrook Partners,
and what had been affordable housing was about to become anything but. Some
tenants were facing eviction until Brand brought attention to the sale.
As
the Guardian observed, “Some tenants of the estate, just north of
the City of London, had faced rents tripling from £800 a month for a two-bedroom
flat to about £2,400 if Westbrook’s plans had gone through. A tight knit,
family-oriented community faced devastation and at one point Westbrook looked
poised to evict residents before Christmas”.
But now, Westbrook have decided to sell up, and at 1400
hours yesterday the tenants learned that “The
new owner was announced as the Dolphin Square Foundation, a charity
dedicated to providing affordable homes for low and middle income Londoners. It
instantly pledged to keep rents at their current low rates not just this
Christmas but next Christmas too”.
The HuffPost UK was
not exaggerating or indulging in hyperbole when it proclaimed “Russell Brand And New Era Estate Score
Amazing London Housing Victory”. While “The
group had previously taken their protest all the way to the steps of Downing
Street and had won the support of Boris Johnson”, it was Brand’s advocacy
that cut through. Most of the papers didn’t want to know.
And that is why so many on the right hate Russell Brand. He
has stood up for the little people, for the poor and in defiance of the rich
and uncaring. For that, the right-leaning press has decreed that he is a
hypocrite. He is not. And those who are so ready to leap to the defence of
Christianity cannot see that Brand has done no more than indulge in the most
Christian act of all.
The press have scored profits and circulation, but they long ago lost their souls.
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